When designing a website, people often make mistakes that tip off the balance of aesthetics and search engine optimization. While it is well and good to create a stunning homepage for your users to land on, it is also important to help search engines find the page. After all, how will users know how to […]
Web design is more than just making a website look good— it also provides the page with a boost in traffic and ranking. In the digital age we live in, mobile-responsive websites perform better in almost every aspect compared to those that are not. This is because more people are now addicted to smartphones and […]
Colorful graphics and images that stand out make a website more user-friendly for several reasons. It provides the user with an idea of the page’s content at a single glance and allows their eyes to rest from the boring blocks of texts that often make them lose interest in the information they are after. While […]
For years, SEO practitioners have dealt with Google’s algorithm updates, including Mobilegeddon. In 2015, this algorithm changed the search engine so that it would boost the ranking of websites that are mobile-friendly. However, there seems to be a confusion between the flurry of terms that entered the picture. Now, optimizers are asked not just to […]
Web design was able to advance progressively towards making pages as mobile-friendly as possible. Over the years, all unnecessary elements were removed from pages as guided by the principles of mobile-first design to make way for the improvement of the essential elements. The goal of these changes is to deliver the best user experience (UX) […]
Search engine optimization is a collection of strategies that help improve a website’s performance. It can improve both a site’s ranking in the SERPs as well as the overall traffic or visitor count. However, there is one particular type of web content that cannot be optimized back in the day: Flash. Before July 2008, Flash […]
Although search engine optimization is not an exact science, it doesn’t change the fact that it provides better chances for your website to get ranked. And ranking means traffic. But what if your web designer appears to have no idea about SEO? While most web designers nowadays incorporate best SEO practices on the websites they […]
If you’re looking to start your own blog or website but have zero knowledge on how to create one from scratch, there is a good chance that you have considered using website builders over hiring professional web designers. This may be because you think that it will cost you a lot less money and effort […]
For both SEO and web design, users are the key to determining whether a website is well-made. More specifically, what they need and want will define what a good design is and what is not. Thus, the term “user-friendly” becomes relevant. In fact, even Google, the biggest search engine we have today, released plenty of […]
After finding out about Black Hat SEO tactics, Google has released nearly a dozen named algorithms in over a decade. That is on top of unnamed core updates that have significantly changed how websites are being ranked in the SERPs. One of them is the so-called “Penguin” algorithm. What is the Penguin Algorithm? Released in […]
